GO:0010735

positive regulation of transcription via serum response element binding

Details: 
Any process that increases the frequency, rate or extent of the specifically regulated synthesis of RNA from DNA encoding a specific set of genes as a result of a transcription factor interacting with a serum response element (SRE). A serum response element is a short sequence with dyad symmetry found in the promoters of some of the cellular immediate-early genes, regulated by serum. [GOC:BHF, GOC:dph, GOC:rl, GOC:tb]
Evidence Code: